Pilmico and Gold Coin, a leading provider of animal nutrition products in Southeast Asia and China has been nourishing pets as well. They entered the pet food category with the launch of thei first products in 2020 via e-commerce. These include the premium brand “Maxime” and the economy counterpart “Woofy,” both for dogs, and the line has seen significant growth in popularity.
The continued growth is also attributed to the expansion of the pet food line to cats. “Maxime” and “Tommy” for cats have been surpassing their sales targets and have steadily grown to become two of the Group’s fastest-growing pet food products.
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